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San Diego, CA – December 18, 2006 – San Diego Magazine recently partnered with Godengo, Inc., the leading provider of interactive solutions for magazine publishers, to launch a regional Web portal for its main publication as well as supplemental magazines Travels, San Diego At Home, Charitable Events Registry and Medical Guide.

The company revamped its Web presence to better serve its readers, drive more traffic to the site and respond to advertiser requests to provide compelling interactive advertising opportunities. With Godengo’s Rivista™ Platform, San Diego Magazine’s new online properties are well positioned to take advantage of the burgeoning online revenue opportunity by extending the magazine’s brand on the Web in a fashion that is meaningful to its current subscribers as well as its growing online audience.

Jim Fitzpatrick, president, is excited about the new launch. He stated, “San Diego Magazine has been the preeminent magazine in San Diego for 58 years by providing compelling and, oftentimes, riveting journalism to our readers. Simultaneously, we deliver to our advertisers an affluent audience that is passionate about their city magazine. Now, we are extending that capability into an online forum, which will enable us to offer integrated marketing opportunities to our partners.”

Visitors to the new site will find it full of useful content that is continually changing. In addition to the articles and columns found in its print publication, SANDIEGOmagazine.com now offers searchable databases for dining and events, radio broadcasts and the San Diego Guide, a search tool listing thousands of local businesses.

“We are thrilled to be partnered with San Diego Magazine to help extend their online reach,” commented Tim Sullivan, Godengo’s CEO. “The magazine is such an incredible resource for the city which makes it really exciting to extend that content to the online channel. They really know San Diego.”

About San Diego Magazine
Recognized for almost 60 years as one of the publishing industry’s most influential city/regional consumer titles, San Diego Magazine has an audited circulation of approximately 54,000 readers, is 100 percent paid, and has a significant reader-base in some of the country’s most affluent communities, including Rancho Santa Fe, La Jolla and Del Mar. The publication is recognized as the regional authority on topics such as lifestyle, business, real estate, politics and art, and provides irreverent editorial content and eagerly anticipated special theme issues, such as The Best of San Diego, San Diego’s Top Doctors and Best Restaurants. In addition to San Diego Magazine, the company publishes San Diego at Home and Travels quarterly. San Diego Magazine is one of 15 titles of CurtCo Media Labs. It was acquired by the Malibu-based publisher on June 27, 2005. More information is available at www.sandiegomagazine.com.

About Godengo, Inc.
Godengo's Rivista™ Solution enables magazine publishers to rapidly expand their business on the Internet via easy-to-use Web-based software combined with fully managed online marketing and online advertising services. The Rivista™ Media Online Network delivers results for advertisers and agencies. Representing the premier city and regional lifestyle publications, reaching an educated, affluent consumer audience with highly targeted display advertising and sponsorship opportunities. For more information, visit www.godengo.com.

Contact:  Heather Back
(619) 744-0535
hback@sandiegomag.com   

Media Contact:  Ken Coffee
800-609-8994 x713
ken@godengo.com