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JES Joins Godengo to Launch Five New Sites

JES Publishing moved its suite of magazines from an sas cms (software-as-source content management system) to Rivista late last year, finishing up with the launch of its last magazine — Florida Table — in January 2009. The group's portfolio of magazines includes Boca Raton Magazine and Salt Lake Magazine,  as well as Utah Bride and Groom and Utah Style and Design.

 Asked about the move from their old content management system to Rivista, Erin Bean, editor of Salt Lake Magazine, described it colorfully: "Using Rivista is like driving a Jaguar, whereas our old CMS was like a 1975 Ford Pinto."

The group chose a standard template to build their five magazine sites and differentiated them from one another by the color selection and broad range of content (regional lifestyle, home design, dining and bridal).The two regional lifestyle magazines used their sites to highlight their frequently posted blogs on everything from dining to film to shopping and also their popular Best Of sections. The easy integration of video also served their purposes, as they often feature video to promote their magazine special events.

About JES:

 JES Publishing is located in Boca Raton, FL. Their suite of magazines includes Salt Lake Magazine, Boca Raton Magazine, Florida Table, Utah Bride and Groom and Utah Style and Design.

About Godengo:

Godengo provides city, regional and lifestyle magazines with a strong online presence and networked advertising inventory, enabling them to effectively compete online. Godengo’s Rivista™ software is designed from the ground up for multiplying traffic volume, search engine optimization and increasing profits at magazine publisher’s web sites. Typically, after six months, publications using Rivista™ double or triple their web traffic. At the same time, the Godengo™ Online Ad Network harnesses an affluent, upscale consumer audience representing the premier city & regional and lifestyle publications, providing national reach with deep expertise in local markets.