Mags Migrate From Building Content to Buying It

It took a little while, but most magazine and newspaper publishers eventually accepted the need to establish web versions of their cherished print properties; it was pixelate or risk perishing. But now those same publishers are demonstrating a growing belief that while those companion sites are necessary, they are not sufficient.

Read full story on AdAge.com >>

Posted by Tim on July 30, 2007 at 12:48 PM in General | Permalink

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