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Want to know how your site is doing? Try going to the Quantcast.com site for data. All you have to do is type in the domain for your website (or any other), and you can see data such as traffic, audience demographics and pages viewed. This company independantly tracks website statistics, so you can be assured of unbiased reporting and so can any potential advertisers you approach.
Joel Gales Sullivan is a project manager at Godengo and an avid student of search engine optimization, especially in regard to its use with Rivista. If you have questions or comments regarding optimizing your site, please contact her at joel(at)godengo(dot)com.
Posted by Super on November 18, 2008 at 02:10 PM in Search Engine Optimization | Permalink
Here you will find a collection of articles, reports and expert commentary covering the latest trends and developments in online media - with a focus on how these trends are affecting the publishing industry.

Reader Comments:
ok, i'm intrigued. How do you think they're coming up with they're demographic info?
Bill Oakes
maganager, chicagomag.com
Hi Bill,
Thanks for your interest. I would direct you to this page on the Quantcast site: http://www.quantcast.com/docs/how-quantcast-works
for more information about how they gather data. I hope that answers your question. Best, Joel